Ella Marcantonio EllaSEO.com Emotionally Intelligent Marketing logo

Portfolio

Website SEO

Holistic SEO & content strategy, from conception to production.
Ella Marcantonio SEO consultant Lemonaid Health Healthaid Professional Portfolio

Content writing

Results-driven articles, plus a look at underlying SEO & digital content strategy.
young black woman in red doing yoga at home EM SEO content content writing portfolio

Essays & art

Just-for-fun explorations of form, color & space as expressions of emotional intelligence.

Ella Marcantonio Art Portfolio original art spine with colorful clouds

Website SEO

1 month after publishing my SEO & content changes, Lemonaid Health saw 35% more visitors to their top sales page.

But we needed a long-term strategy, so I conceived, designed & executed Healthaid—a multimedia content hub for expert health info.

For 6 months following its official launch, Healthaid saw a month-over-month average traffic growth of 94%.

Content writing portfolio

Using emotional intelligence, I’ll speak to your audience in your brand’s voice. These are examples of brand-centric content I’ve created with a focus on beauty, mental health & healthcare content marketing.

About FACE: Fall in Love with Yourself Through Art & Science
Holistic self-care as the key to a beauty ethic based on self-love.
Energy Healing & Female Empowerment in the Wedding Industry EM SEO Ella Marcantonio portfolio

Energy Healing & Female Empowerment in the Wedding Industry

How María Calderón uses weddings to unite women.
calm black woman after neurofeedback brain training em seo & content portfolio

Give Your Brain a Glow-up with Neurofeedback Brain Training

A next-level sexy fitness routine for your mind.
CRYOSKIN CHIN & JAW SCULPTING EM SEO ELLA MARCANTONIO CONTENT PORTFOLIO (2)
HOW Cryoskin Chin & Jaw Sculpting DELIVERS THE jawline OF YOUR DREAMS
CryoSlimming + CryoToning = your newly snatched jawline!
Black woman smiling yoga for blood pressure Ella Marcantonio SEO content writing portfolio
8 natural ways to lower blood pressure (without meds)
Learn how to reduce your blood pressure (BP) without meds.
Asian woman with grey hair calm meditating Ella Marcantonio SEO content writing portfolio
Try these scientifically proven tips to get a break from stress.
Young man in maroon sweater against brick wall Ella Marcantonio SEO content writing portfolio

Alcohol & anxiety: why drinking & mental health don’t mix

Alcohol doesn’t help anxiety, but you can learn to manage anxious feelings without a drink.
Latinx woman on beach no anxiety after drinking Ella Marcantonio SEO content writing portfolio

Anxiety after drinking: why you get it & how to cure it

Why you get hangxiety & 7 feel-better tips to try right now.
Smiling black man in orange with makeup white tile wall Ella Marcantonio SEO copywriting portfolio

Anxiety and nausea: 5 tips to treat both

Why stress upsets your GI system & how to find relief now.

Personal essays

These are examples from my creative nonfiction portfolio. Each essay is an attempt to share my authentic self, enabling a deeper understanding of who I am & how I relate to the world around me.

Gratitude for cranky people

How to practice gratitude even when it sounds like a dumb idea.

What I got from my mother

Intergenerational trauma, thrift shopping, and one other thing.

Why falling apart keeps saving my life

When things fall apart, let them.

Art

 My art practice is an expression of emotional intelligence. Each of these pieces is inspired by my intention to live from the inside out & supported by ongoing work with somatics & embodiment.

loneliness

Watercolor, ink & paint on paper

Self-trust

Watercolor, pen, paint & masking fluid

flora

Watercolor, pen & acrylic paint

The cathedral

Watercolor, pen & masking fluid

Sensitivity

Watercolor, pen & masking fluid

HEARTBREAK I

Watercolor, pen & acrylic paint

Heartbreak II

Watercolor, pen & acrylic paint on paper

Finding my voice

Watercolor, pen & paint on paper

GasshO with nail art

Watercolor & pen on paper

Altars

For me, an altar symbolizes the everyday sacredness of this very moment. Living at a Zen Buddhist monastery taught me to be present—an intention for single-mindedness & focus that I aspire to carry into everything I do.

Mary’s altar

Oak, manzanita, & redwood

Mary’s altar

(From above)

Mary’s altar

(Alternate view)

Simone’s altar

Black oak with paua abalone shell

Simone’s altar

(Side view)

Linda’s altar

Manzanita, oak, & redwood

Linda’s altar

(Alternate view)

Linda’s altar

(Side view)

Guanyin altar

Manzanita, oak, & redwood

Guanyin altar

(Side view)

Guanyin altar

(Side view)

Winged altar

Black oak with paua abalone shell

watercolor blob pink Emotionally intelligent marketing EM SEO content

Discover online marketing with integrity.

ABOUT FACE: FALL IN LOVE WITH YOURSELF THROUGH ART & SCIENCE

Services Provided

SEO & content Strategy

Positioning statement: FACE believes beauty is a natural after effect of a body, mind, and spirit that are deeply nourished and well cared for.
Brand statement: FACE is a body-positive, aging-positive, gender-inclusive, and judgment-free beauty and wellness space, featuring non-invasive skin treatments and ethically-sourced beauty products.
Brand vision:
Reframe a pathological approach to med aesthetics while validating people’s concerns about their appearance.
Brand mission: We are on a mission to help people feel heard while building their confidence, and making self-care a priority.

Energy Healing & Female Empowerment in the Wedding Industry

Services Provided

SEO & content Strategy

Meta description: María Calderón is an artist who uses wedding makeup & photography as a journey of self-discovery to reveal where the true beauty lies. 
Content strategy:
pillar-cluster framework.
Related topics:
women’s rights, women’s rights movement, women’s liberation movement, women’s rights activists.
Primary keyword: how to calm anxiety.
Additional keywords: women supporting women, women’s liberation, empowering women.

GIVE YOUR BRAIN A GLOW-UP WITH NEUROFEEDBACK BRAIN TRAINING​

Services Provided

SEO & content Strategy

Meta description: Awaken your deep inner wisdom & innate personal stability with neurofeedback brain training—a next-level sexy fitness routine for your brain.
Content strategy:
pillar-cluster framework.
Related topics:
neurofeedback therapy, biofeedback therapy, neuro therapy, brain mapping therapy.
Primary keyword: neurofeedback brain training.
Additional keywords: what is neurofeedback, biofeedback, neurofeedback side effects, neurofeedback for depression.

HOW CRYOSKIN CHIN & JAW SCULPTING DELIVERS THE JAWLINE OF YOUR DREAMS​

Services Provided

SEO & content Strategy

Meta description: Cryoskin Jawline & Chin Sculpting is a non-invasive treatment for immediate fat loss and skin tightening that delivers results that rival surgery and Kybella.
Content strategy:
pillar-cluster framework.
Related topics:
non-surgical double chin reduction, jawline contouring, double chin removal, double chin surgery.
Primary keyword: chin sculpting, jawline sculpting. 
Additional keywords: how to get rid of a double chin, how to get rid of neck fat, how to get a better jawline.

8 natural ways to lower blood pressure (without meds)

Services Provided

SEO & content Strategy

Meta description: Want to lower your blood pressure without hypertension meds? Learn 8 natural ways to lower your blood pressure—starting now.
Content strategy: pillar-cluster framework.
Related topics: what foods help lower blood pressure, diet for high blood pressure.
Primary keyword: natural ways to lower blood pressure.
Additional keywords: blood pressure medication, how to lower your blood pressure, lower blood pressure naturally, lower your blood pressure, naturally lower blood pressure, lowering blood pressure naturally.

6 ways to calm anxiety in stressful situations

Services Provided

SEO & content Strategy

Meta description: Wondering how to stay calm? We’ve got 11 scientifically proven tips to help. Get a break from anxiety & stress—starting now.
Content strategy:
pillar-cluster framework.
Related topics:
how to overcome anxiety, how to reduce anxiety, what helps anxiety, exercises for anxiety, anxiety grounding techniques, anxiety coping skills.
Primary keyword: how to calm anxiety.
Additional keywords: calm anxiety, calming anxiety, how to calm down anxiety, ways to calm anxiety, how to calm yourself down.

Alcohol & anxiety: why drinking and mental health don’t mix

Services Provided

SEO & content Strategy

Meta description: Did you know that drinking can hurt your mental health? Learn why alcohol & anxiety don’t mix—and how to manage anxious feelings without a drink.
Content strategy: pillar-cluster framework.
Related topics: anxiety after drinking, hangxiety.
Page theme: alcohol anxiety.
Primary keyword: alcohol anxiety.
Additional keywords: alcohol and anxiety, alcohol-induced anxiety, does alcohol cause anxiety, does alcohol help anxiety.

Anxiety after drinking: why you get it & how to cure it fast

Services Provided

SEO & content Strategy

Meta description: Did you know that drinking can hurt your mental health? Learn why alcohol & anxiety don’t mix—and how to manage anxious feelings without a drink.
Content strategy: pillar-cluster framework.
Related topics: anxiety after drinking, hangxiety.
Page theme: alcohol anxiety.
Primary keyword: alcohol anxiety.
Additional keywords: alcohol and anxiety, alcohol-induced anxiety, does alcohol cause anxiety, does alcohol help anxiety.

Anxiety and nausea: 5 tips to treat both

Services Provided

SEO & content Strategy

Meta description: Is stress making you sick to your stomach? Learn what you can do to get relief from anxiety and nausea now, plus how to prevent them in the future.
Content strategy: pillar-cluster framework.
Related topics: anxiety headache, chest pressure anxiety, physical symptoms of anxiety.
Page theme: anxiety and nausea.
Primary keyword: anxiety and nausea.
Additional keywords: anxiety headache, anxiety vomiting, anxiety nausea, GERD and anxiety, nausea and anxiety, nausea from anxiety, stress causing nausea, stress nausea.